Woodbury University

An adaptive, future-friendly solution

When Woodbury University needed a new website, Alligator leapt at the opportunity to pair education with innovative design. After comprehensive testing to explore the needs of students and faculty, Alligator presented the framework for a bold, modern site incorporating user experience and responsive design and website architecture  for each school within the university.

Our designers closely collaborated with the team at Woodbury to find the intersection of form and function. The old site failed to showcase the array of programs at Woodbury; many were nearly impossible to find. We developed a new navigation concept that clearly outlines the schools and colleges while allowing current students and faculty quick access into the internal university systems.


Woodbury University Relaunch

Mobile first!

As the web landscape becomes increasingly complex, it’s becoming extremely important to deliver solid web experiences in a growing number of contexts. We used fluid grids, flexible images and media queries to get the layout looking great regardless of the size of the device’s screen dimensions.

Woodbury University Mobile First

With Mobile First, we are in a process of developing adaptive, future-friendly sites. This progressive enhancement helps in keeping the content and media featured on a site from being far too heavy for the lowest-tech phones to handle.

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Context-sensitive navigation
ALLIGATOR.INDUSTRIES developed a powerful context sesitive navigation concept. It displays only relevant navigation items to reduce complexity and shortening the path to the desired content.


Responsive design
Whether desktop, tablet or smartphone: the appearance adjusts automatically to the size of the monitor so content is always optimally displayed.


Intelligent backend
With our integrated Visual Composer plugin, editorial staff of the Woodbury can quickly and simply update content such as News, Events, Faculty Members, Images and the Alumni Gallery.


What we’ve done

 Immersion Immersion

Potential Analysis
Market Observation
Current-State Analysis

Strategy Strategy

Online Strategy
Final Concept
Technical Concept
Usability Optimization


Style Guide


Client Review
User Testing
SEO Optimization

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